May 29, 2017
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Montreal, May 29, 2017 – PBSC Urban Solutions, pioneer in public bike-sharing solutions and world leader in the industry, proudly announced that it delivered its 50,000th bike. After nine years, the original Bixi, named Iconic by PBSC, is now available on three continents and more than twenty cities around the world.

Click here to see the bikes!

As part of the 375th anniversary of Montreal, PBSC decided to hand the 50,000th bike as a gift to BIXI Montréal, where everything began. A unique model was created for the occasion, made of brushed aluminum, showcasing the colours of BIXI and embellished with an illustration from Montreal artist Benoit Tardif.

“50,000 bikes is so much more than just a number,” said Luc Sabbatini, President and CEO of PBSC. “It represents the dedication of our team and the willingness of our partners around the world to trust our systems and solutions, which include not only bikes, but also stations, kiosks and all the technology behind that ensures effective systems management.”

Almost a Decade of Innovation

With tens of millions of trips made on its thousands of bikes each year, PBSC collects an impressive amount of data that allows the company to always push the boundaries of the bike-sharing industry. Hence, PBSC developed and launched the industry’s first family of bikes in 2016, with a lighter model, the FIT, and a pedal-assist electric bike, the BOOST, in addition to the original ICONIC.

Pursuing its 360° approach of urban solutions, PBSC, through its division PBSC Media, now also offers a turnkey service to its customers, including a brand new strategic support service to maximize sponsorships and advertising on city-owned assets. PBSC Media will be able to support cities by offering strategic counselling, or entirely manage their advertisement.

“We are proud to be at the forefront of the industry when it comes to innovation and we are motivated to continue to push the limits not only of the bike-sharing industry, but also of urban mobility as a whole,” continues Luc Sabbatini. “Stay tuned, there is a lot more in the pipeline. We will continue to play our role in changing the world, one city at a time.”

About PBSC Urban Solutions

With over 160 million rides since its beginning, PBSC Urban Solutions is the world leader in public bike-sharing solutions. Its systems use solar-powered wireless terminals and cutting-edge technology that is adaptable and easy to use. PBSC is the only bike-sharing provider offering cities three different types of bikes: the ICONIC, the FIT and the BOOST, a pedal-assist electric bike. PBSC is a pioneer in public bike-sharing solutions and, following its vision to change the world one city at a time, continues to pave the way in sustainable alternatives to traditional urban transportation worldwide.

 

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Press contact :

Melanie Thomas

mthomas@syrusreputation.com

514 475-5362